Dental business development tools: online promotion and brand building. Introductory lesson

– What is marketing?

– Marketing tools:

- Video testimonials

- Testimonial book

- E-brochure

- Newsletter.

– Patient loyalty: myths and reality

– Guide to creating video testimonials

– Newsletter: details and important aspects

– VIP seminars: preparation stages and topic selection 

– Influencers in the promotion of the clinic

– Internet marketing:

- Website

- Webinars

- YouTube

- Social media

- Online consultations.

Recommended for: Orthodontists, Prosthodontists, Functional dentists, Pediatric dentists, Endodontists, Restorers, Periodontists, Implantologists, Oral and maxillofacial surgeons, Dental technicians, General dentists.